Alex Warren is one of 2025’s worldwide breakout stars. With over 7.7 billion total career streams and over 50 million monthly listeners on Spotify, his hit single ‘Ordinary’ is BRIT Certified 3x Platinum, was the most played record at UK radio in 2025 and reached Number 1 on the UK Singles Chart, becoming the longest-running UK Number 1 by a US artist this decade. He released his debut album You’ll Be Alright, Kid in July, which hit Number 1 on the UK Album Chart and went on to rack up six Top 40 singles, five of which reached the Top 10. In the US, ‘Ordinary’ remained at Number 1 on the US Billboard Hot 100 for 10 weeks and was the top selling song released in 2025 in the US by total units. The album was certified Platinum in recognition of over 1 million albums sold and remained inside the Top 10 of the Billboard 200 albums chart for 13 non-consecutive weeks after debuting in the Top 5. You’ll Be Alright, Kid was the number 7 most streamed album globally on Spotify for 2025.
Alex recently announced he will headline arenas across North America, Europe and the UK on his tour Little Orphan Alex Live, which will kick off in April. He won Best New Artist at the 2025 MTV Video Music Awards and earned his first Grammy nomination for Best New Artist at the 2026 Awards. ‘Ordinary’ broke records in the UK and became one of the defining songs of 2025, earning Alex a nomination for International Song of the Year at this year’s BRIT Awards.
Alex said: “The UK is where ‘Ordinary’ first broke and changed my life last year. I am so grateful for all the love from my fans there, and I can’t wait to bring a big performance to the BRITs’ stage for the very first time.”
Debuting at its new Manchester home, the Co-op Live, on Saturday 28th February The BRIT Awards will be broadcast live exclusively on ITV and ITVX. Award-winning comedian and writer Jack Whitehall returns to host the show, and the winners of each category will each take home the iconic BRITs trophy, this year conceptualised and designed by internationally acclaimed and Manchester-born designer Matthew Williamson, inspired by his roots to the city.
BRITs’ official partners have revealed details of planned activity to celebrate this year’s event. Headline sponsor Mastercard is spotlighting the city’s legendary record shops and bringing its Mic Drop Talks school-outreach campaign to local children in a city-wide celebration of music, small businesses and the next generation of creative talent. Hennessy, the official cognac partner, will host bespoke BRIT inspired music nights across Manchester throughout February. Having supported the BRIT Awards since 2007, Audi returns once again with a fleet of electric and hybrid chauffeur cars to ensure the stars arrive at the Co-op Live in style.
Neutrogena, official beauty partner, will produce content from the red carpet showing how stars get red carpet ready. adidas and JD, this year’s official fashion partners, unite to champion the next generation of creatives and celebrate the rising icons that define music, style and youth culture. Life Water, the event’s long-standing water partner of over a decade, provides sustainable, 100% recyclable cans that help fund clean water projects around the world. No Music On A Dead Planet, the BRITs’ social impact partner, encourages audiences to make changes for a more sustainable future, through uniting the music community. Join them at the BRITs Fringe at New Century Hall to sign up to the NO MUSIC ON A DEAD PLANET Movement and work with thousands of music fans driving positive change. Hydration Goes Sugar‑Free as Liquid I.V. joins the BRIT Awards as the official electrolyte partner. Official whisky partner Johnnie Walker continues to champion cultural progress, celebrations will begin at The BRIT Awards ahead of its KEEP WALKING programme event series in Manchester this March.
The BRIT Awards 2026 with Mastercard will take place on Saturday 28th February from Manchester’s Co-op Live.
Leading the charge for this year’s nominations are Olivia Dean and Lola Young with five nominations each, closely followed by Sam Fender with four nominations following his Mercury Prize win last year. Other British artists up for awards this year include Lily Allen, Calvin Harris, JADE, Wolf Alice, Ed Sheeran, Little Simz, PinkPantheress, RAYE, Skye Newman, Wet Leg and more. British icons Pulp have received their first nomination since 1996.
Hollywood is also represented in this year, with two of 2025’s biggest cultural moments featured with Cynthia Erivo for her rendition of Wicked’s ‘Defying Gravity’ and KPop Demon Hunter’s ‘Golden’ from HUNTR/X – EJAE / Audrey Nuna / REI AMi. A number of artists have received nominations across International categories too, including Bad Bunny, Doechii, ROSALÍA, sombr, Chappell Roan, CMAT, Sabrina Carpenter, Taylor Swift, HAIM and Tame Impala.
Scottish singer/songwriter Jacob Alon is the winner of this year’s BRITs Critics’ Choice. Rose Gray and SIENNA SPIRO joined Jacob on the shortlist of the prestigious Critics’ Choice award.
Details for the BRITs Fringe, a programme of engagement taking place across Manchester ahead of this year’s event, were also announced recently. BRITs Fringe celebrates the city’s rich musical heritage, its vibrant contemporary scene and the next generation shaping the future of UK music.
Mastercard will continue their long-standing headline sponsorship of The BRITs as it moves into its 29th year. ITV remains the official broadcaster for the 34th year, with the awards airing on ITV, STV, ITVX and STV Player.
These partnerships are vital in supporting and amplifying The BRITs’ vision and values, including fundraising for the awards’ charitable arm, The BRIT Trust, with a core pillar of the Trust the distribution of funds to charities which promote education and wellbeing through music, including The BRIT School and Nordoff and Robbins Music Therapy.
